LOUDONVILLE, NY – Siena College's logos and graphical elements have been refreshed for a timely update of its well-recognized brand.
 
Siena's team nickname the "Saints," its green and gold colors, and beloved mascot "Bernie" the Saint Bernard will all remain, but with an up-to-date look. The refresh includes streamlining and unifying all of the College marks.
 
The updated logos and College style guide are part of the ongoing evolution of the Siena brand. As Siena's regional and national visibility continues to grow, the College has streamlined and refined its look to solidify its strong brand identity while becoming even more appealing to our target demographics.
 
The updates are effective immediately. All newly created or designed materials, including merchandise, marketing collateral, website assets, presentations, and documents, will now use the updated logos. Some existing projects and materials will use the legacy logos. As they are replenished, updated, reprinted or replaced, the new logos will be used.
 
The overall design and colors of the logos and marks have been slightly simplified, making them easier to print, transfer and recognize.